Industries

The durability behind the ARR.

Recurring revenue, retention, and rev-rec determine what a SaaS business is really worth. We pressure-test the metrics that matter.

Overview

Where the numbers get tricky.

In SaaS, the headline ARR is only the start. Revenue quality lives in retention, churn, deferred revenue, and how bookings convert to recognized revenue.

We build the ARR bridge, test gross and net revenue retention by cohort, and scrutinize revenue recognition and capitalized software — so you know how durable the growth really is.

Typically delivered through: Quality of Earnings · Due Diligence · Valuations

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What we dig into

  • ARR / MRR quality & the ARR bridge
  • Revenue recognition & deferred revenue (ASC 606)
  • Gross & net revenue retention, churn
  • Cohort economics & CAC / LTV
  • Bookings vs. revenue & pipeline
  • Capitalized software & R&D treatment
Sample analysis

What the numbers can reveal.

New and expansion revenue set against churn reveal net revenue retention — the clearest signal of how durable the growth really is.

SaaS sample analysis chart
Representative engagement

The kind of work we do here.

For a private equity buyer evaluating a vertical SaaS business, we constructed the ARR bridge, tested net revenue retention by cohort, and reviewed ASC 606 revenue recognition and deferred revenue — clarifying how much of the growth was durable versus one-time.

Illustrative example

Have a transaction on the horizon?

Let's pressure-test the numbers together. A short conversation is often all it takes to see the path clearly.

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